Knowledge Is “A Fluid Mix of Framed Experience, Contextual Information, Values and Expert Insight That Provides a Frame Work For Evaluating and Incorporating New Experiences and Information”. the Knowledge Remains In the Minds of Organizational Members Conducting the Operations – Be It Research, Design, Development, Manufacturing or Services. Knowledge Is an Important Part of Strategic Planning. the Inputs That a Company Receives During Its Strategic Planning Process Can Ensure That the Organization and Its Operational Practices Are Managed Appropriately. Both Internal and External Sources of Information Should Be Considered.